CCNY's Branding + Integrated Communications Program makes PRNEWS 2023 Education A-list

The City College of New York is proud to announce that PRNEWS has chosen the Master of Professional Studies (MPS) in Branding + Integrated Communications (BIC) for its 2023 Education A-List. PRNEWS is the industry standard for business intelligence, education, recognition and peer-to-peer networking for Fortune 1,000 agencies and professionals. CCNY’s BIC program is one of 50 schools nationwide, including top private schools such as New York University, Syracuse University, University of Southern California, and Georgetown University, to be chosen, and the list is the definitive guide to the best and most innovative higher learning institutions for career advancement in PR and Communications in the U.S.

“Certainly, the MPS in Branding + Integrated Communications (BIC) is different from most of the programs on our list. Yet the more we considered its course offerings and the value it brings not only students, but, in the future, members of the Harlem community, through the BIC Center of Communications for Social Good (SoGo), it seemed a natural for our list of top-notch PR educational institutions,” said Seth Arenstein, editor, PRNEWS.

BIC was founded in 2013 and is a 36-credit program with four integrated tracks of specialization: Creative, Management/Brand Strategy, Public Relations, and Media, which was launched in 2022. The program also offers topical one-semester courses that impressed the PRNEWS panel, such as Tech for Non-Techies, Social Impact Lab, Social Mediums, Messaging and the Law, Climate Optimism and Branding. In addition, SoGo aims for a blended and collaborative workforce to foster community experimentation through knowledge transfer of thought leaders for more innovative outcomes.

“As the only graduate program to teach public relations as a multi-disciplinary part of branding and integrated communications, BIC is thrilled to be recognized for innovation by PRNews in this powerhouse Education A-List for 2023,” said BIC Program Director and Professor Nancy R. Tag.

About the City College of New York
Since 1847, The City College of New York has provided a high-quality and affordable education to generations of New Yorkers in a wide variety of disciplines. CCNY embraces its position at the forefront of social change. It is ranked #1 by the Harvard-based Opportunity Insights out of 369 selective public colleges in the United States on the overall mobility index. This measure reflects both access and outcomes, representing the likelihood that a student at CCNY can move up two or more income quintiles. Education research organization DegreeChoices ranks CCNY #3 nationally for social mobility. In addition, the Center for World University Rankings places CCNY in the top 1.8% of universities worldwide in terms of academic excellence. Labor analytics firm Emsi puts at $1.9 billion CCNY’s annual economic impact on the regional economy (5 boroughs and 5 adjacent counties) and quantifies the “for dollar” return on investment to students, taxpayers and society. At City College, more than 15,000 students pursue undergraduate and graduate degrees in eight schools and divisions, driven by significant funded research, creativity and scholarship. This year, CCNY launched its most expansive fundraising campaign, ever. The campaign, titled “Doing Remarkable Things Together” seeks to bring the College’s Foundation to more than $1 billion in total assets in support of the College mission. CCNY is as diverse, dynamic and visionary as New York City itself. View CCNY Media Kit.


Thea Klapwald